Simon Marquis: Responsible booze advertising? I'd drink to that - The Guardian 26th November 2007

I've just seen one of those mouth-watering commercials from M&S for its food and wine. Delicious-looking stuff - makes your taste buds tingle. The commercial signed off with the injunction: "Use alcohol responsibly." Since I am an adult and therefore take responsibility for myself and my actions (on the whole), it hadn't occurred to me to use it in any way other than responsibly, but this finger-wagging, condescending, impolite little instruction made me want to do the opposite.

Link to Article