A TV ad for Nutella promoting the spread as good for children for breakfast has been banned following 53 complaints to the advertising regulator that it is high in sugar and fat. The ad campaign, by ad agency Krow, used a split screen to show a number of mothers in kitchens with their children. Children were shown with cereal, orange juice and Nutella-covered toast.
Link to Article
Additional Story
'Misleading' Nutella TV ad pulled - BBC Health News 27th February 2008
Nutella ad banned by Advertising Standards Authority over health claims - The Guardian 27th February 2008
Thursday, February 28, 2008
Subscribe to:
Post Comments (Atom)
0 comments:
Post a Comment